May I Have Your Attention, Please?: Build a Better Business by Telling Your True StoryJohn Wiley & Sons, 14/01/2005 - 224 páginas What's a businessperson's biggest hidden asset? His or her own true story and authenticity One's personal identity is the key to one's professional brand. In May I Have Your Attention, Please?, Chris Hilicki illustrates how everyone can be successful by applying their personal experiences to business. Using real-world examples of famous corporations, celebrities, and the guy next door, Hilicki gets readers to use their best-and often most untapped-assets to build a better personal and professional life. Complete with thought-provoking chapter questions and practical exercises that readers can immediately apply to their plans for success, this unique guide offers step-by-step strategies that help readers examine their identity, make a lasting impression, and turn it into a reputation that transforms their businesses. Chris Hilicki (Nashville, TN) is founder and Vice Chair of Dalmatian Press, one of the U.S.'s most successful children's book companies. Formerly a scientist and now a publishing leader, she regularly speaks before industry leaders, live television audiences, and large conventions. Chris has been interviewed for Forbes, Inc., the Wall Street Journal, Southern Living, and Publishers Weekly and has appeared on television shows as an expert on building brands through the use of personal identity. |
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... billboards, 133–137 Brand boxes, 166–168 Brand Builders, Final Big 10, 210 Brand Building Beliefs, 21, 55, 81, 102, 119, 144, 158, 180, 195, 209 Brand conversion, 112–115 Brand disconnect, 182 Brand equity, 188 Brand 217.
... billboards, 133–137 Brand boxes, 166–168 Brand Builders, Final Big 10, 210 Brand Building Beliefs, 21, 55, 81, 102, 119, 144, 158, 180, 195, 209 Brand conversion, 112–115 Brand disconnect, 182 Brand equity, 188 Brand 217.
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May I Have Your Attention, Please?: Build a Better Business by Telling Your ... Chris Hilicki Pré-visualização indisponível - 2005 |
May I Have Your Attention, Please: Build a Better Business by Telling Your ... Chris Hilicki Pré-visualização indisponível - 2005 |
Palavras e frases frequentes
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